Need Help About Advertising

J

johnnymnemonic

Registered Users (C)
Hey guys,

I'm in for the green card with EB2 classification as a software developer. We are about to place the advertising in a national newspaper.

We don't know the ad yet but we know part of its contents such as "J2EE, SQL, JavaScript, Ruby". Given this data, can someone tell us what the complete ad will be? Are these technologies too vague and likely to attract too many candidates? Should we put in somethig tricky in order to eliminate candidates or the tricky questions will be during the test that the candidates will have to give? Does anyone have ideas of tricky questions?


Johnny Mnemonic
 
All the advt statemetns must be generic in nature and not particular to one specific skill set. Any tricky statement will invite DOL rejection.


johnnymnemonic said:
Hey guys,

I'm in for the green card with EB2 classification as a software developer. We are about to place the advertising in a national newspaper.

We don't know the ad yet but we know part of its contents such as "J2EE, SQL, JavaScript, Ruby". Given this data, can someone tell us what the complete ad will be? Are these technologies too vague and likely to attract too many candidates? Should we put in somethig tricky in order to eliminate candidates or the tricky questions will be during the test that the candidates will have to give? Does anyone have ideas of tricky questions?


Johnny Mnemonic
Click to expand...
 
Then how the company screen the applicants according to the requirements. there would be a lot of qualified if the ad is generic
 
The ads need to be generic enough that people can apply for it, but also specific enough that not everybody qualifies. A good example would be to have a programmer ad with a niche in certain systems that the pharma industry uses. That would be generic enough since there is a whole group of developers in US who do that, but specific enough that most of the overall developer population doesn't have that kind of experience.
 
ImmigraBoy said:
The ads need to be generic enough that people can apply for it, but also specific enough that not everybody qualifies. A good example would be to have a programmer ad with a niche in certain systems that the pharma industry uses. That would be generic enough since there is a whole group of developers in US who do that, but specific enough that most of the overall developer population doesn't have that kind of experience.
Click to expand...

Can you give me some examples?

Thanx
 
Prevailing Wage Request

What about the Prevailing Wage Request Form? Should I specify very generic technologies in "Special Skills" and maybe more particular requirements (in effect a niche) in "Job Description"? And the ad content must originate from this form?

Thank you!
 
PERM requirements allow that the advertisements be generic (ie not list any requirements for the position) while disqualifying applicants based on skillsets documented in Form 9089 and PWD. For example, you could have a print ad that says, "Sales Engineer position available at Dunder Mifflin in Scranton. Successful candidates will have experience in engineering sales. Send your resume to Dwight Schrute." On the 9089, the employer might state the requirements as "2 years in retail sales and experience in paper industry." When a resumes comes in, the employer would "recruit," looking for the 2 years in sales and experience in paper industry -- all without even advertising it in the ad!

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Daniela drew it out pretty nicely. Although we used something in the format of "Systems Engineer position available at Dunder Mifflin in Scranton. Successful candidates will have good communication skills, as well as knowledge of the PaperWorks Software. 2 Years of experience in systems engineering or related field is a must."

An ad like this gives you two options to eliminate candidates. One is the candidate may not have good communication skills, no 2 is the candidate may not have PaperWorks in his resume, which is an industry specific software program. Either one of them are reasonable, and can be seen on ads even for citizens only. But if you were to make your ad something like:

- PaperWorks v1.9.3 and able to use photocopier Xerox 2005 as well as speak Italian. - That's something that is too specific, and might raise questions.
 
PERM advertising - how generic can it be?

Hello,

I am new to this group but have gathered fairly good knowledge around PERM process.

Daniela,

If the ad can be generic, then there will be a large number of applicants including fresh graduates (assuming no educ and exp requirements mentioned in the ad titled Software Engineers). Then, can it be used for EB2 PERM petition which requires minimum MS or BS+5?

The same form of ad (i.e. without mention of educ and/or work exp) needs to be posted in other 4 different methods of advertising right? Then how does it makes sense to see such an ad on job websites such as Dice or Monster?

With this kind of generic ad, you may have a lot of leverage in eliminating US workers by coming up with specific requirements later on to mention it in the PERM form. How does this satisfy PERM officer?

Thanks.
 
Everything that you put in the ad has to be justifiable for that position. If you are hiring for a software engineer, but you require portuguese as a language, that just does not make sense. At the same token, if you are requiring all of the programming language sets that you possess, although it would eliminate most others, it might raise a flag for the PERM officer that you are tailoring the application to the applicant. Use the help of your lawyer in determining that fine line.
 
Yes, we will not be too restrictive in the actual petition. But my question was if those (non restrictive) educ and exp requirements can be deferred until the filing of the petition while having no (almost 0) requirements in the public ad (newspaper, job order, job site etc)? Our lawyer is proposing the following form of ad:

Job Title - Job Site - City, State. The job may involve working at various unanticipated locations throughout the US. Please send resume to ABC Inc, City, State, ZIP.

Is this an acceptable (public) ad for PERM (either EB2 or EB3)?

ImmigraBoy said:
Everything that you put in the ad has to be justifiable for that position. If you are hiring for a software engineer, but you require portuguese as a language, that just does not make sense. At the same token, if you are requiring all of the programming language sets that you possess, although it would eliminate most others, it might raise a flag for the PERM officer that you are tailoring the application to the applicant. Use the help of your lawyer in determining that fine line.
Click to expand...
 
Why would you want to do that? You need reasons to explain why you didn't want to hire that person based on the job description. After all of the recruitment, your lawyer will draft a recruitment report, which will be submitted to DOL if needed and at the I-140 step, and they need good solid reasons as to why a candidate was rejected. If all you are requiring from the candidate was to work at unanticipated locations, then a flight attendant would apply and he/she would be qualified.

The purpose of PERM is to show that there are not enough people with the qualifications for the ad that you published - therefore for the position that you want to hire.
 
Here are some scanned sample ads that I found in the newspaper which are clearly for the purpose of PERM LC recruitment.

johnnymnemonic said:
Hey guys,

I'm in for the green card with EB2 classification as a software developer. We are about to place the advertising in a national newspaper.

We don't know the ad yet but we know part of its contents such as "J2EE, SQL, JavaScript, Ruby". Given this data, can someone tell us what the complete ad will be? Are these technologies too vague and likely to attract too many candidates? Should we put in somethig tricky in order to eliminate candidates or the tricky questions will be during the test that the candidates will have to give? Does anyone have ideas of tricky questions?


Johnny Mnemonic
Click to expand...
 
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