Dell to shift technical support to US
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Tuesday, November 25, 2003 (New York):
Dell Inc, a leading direct seller of computers, is shifting technical support for its business customers from Bangalore to the United States following complaints about difficulty in understanding because of differing accents.
"Corporate customers were telling us they didn't like the level of support they were getting and in the normal course of business, we made some adjustments," said the company spokesperson.
The Texas-based company did not give any timeframe for moving the support for its Optiplex desktops and Latitude notebooks back to the United States.
But support calls for individual customers and other products would continue to be handled by one of its 20 call centers overseas.
Dell, which had aggressively moved to locate call centers outside the United States to cut costs, probably is the first company to move them back to US for business customers who account for 85 per cent of its growing revenue. (PTI)